Part 4 - Brand Personality.
Last week we covered brand positioning, and this week we move into brand personality to conclude the series.
Part 3 - Brand Positioning.
Will you offer service above all else? Quality above all else? Or price above all else?
Part 2 - Brand Purpose
Reason for being.Sometimes referred to as “finding your why.” This is one of the most important questions you can ask your brand.
Part 1 - Brand Foundations
Over the next 4 weeks, we’ll cover the questions and concepts Brandfirm uses to help your small business develop a brand identity.
The 4 Pillars of Creating a Brand for Your Small Business
Branding your small business goes beyond logo design. It is the culmination of carefully thought out visuals and messaging used to communica
Tech Talk - App Helps Small Business Owners Send Gifts To Customers With Ease
Many small business owners lack the budget and storage to keep a large stock of promotional gifts on hand. For many industries, sending a...
TMI?! What your clients see on your personal Facebook profile and how to control it.
Marketing your small business is a tough job; my job is to make it a little easier. Hey, let's face it. Today it's easier than ever to...
